I've had this idea for a chatbot for a specific industry vertical and I met someone who has developed the same but has problem selling and getting it to market (my expertise). In chatting, I find he is stuck in his ways, and want HIS biz to be front and center, whereas I want to create a white label and promote my brand. Is it better to develop my own or find a way to make it work with this person?
It really depends - If you want to get the business launched quickly and start bringing in revenue, then obviously you would want to use a white label to leverage that company's resources and infrastructure to minimize your company's initial overhead. However, if you want more control over the SAAS platform to allow innovation of services, then you would need to have your own platform setup. Also, White Label or custom SAAS platform is not always an either/or decision. You can start out with the white label platform to start growing your business and bringing in money while you develop your own custom SAAS platform. Once it's done you can then switch over to that platform and end your business relationship with the White Label Service Supplier.
Answered 7 years ago
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