I am offering a number of free applications in B2B space with a hope to smooth out operations, marketing, sales process, etc. All these applications heavily use ML, AI, etc. The offerings should not kill market competitiveness, i.e. not willing to offer something which others are charging for. I'm looking for suggestions.
Whatever you do, ensure it's perfect for the target audience of your paid product.
I've seen people spend thousands on development of a growth marketing tool only to realise the audience that uses it has nothing to do with the paid audience they're trying to attract.
Whatever you do, ensure you're relevant.
If you let me know more about your paid product I'd love to give you some suggestions here. Drop me a PM and I'd be glad to help.
Answered 6 years ago
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