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Results for: Product Development

Hello Aidan. I was recently featured on a panel at General Assembly for an audience looking to make a career shift towards product management. In 2014 I moved from a marketing / user engagement role at a software startup to product management. The transition is still fresh in my mind. Based on ...

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Hi, I have done this numerous times at both concept/pre-product stage but also once a product is built and trying to figure out "the problem it solves" (this generally happens after someone has tried to take it to market and no one is buying). Do you understand how your future users "solve" th...

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Whoa, start by reading the Lean book again; you're questions suggest you are making a classical mistake made by too many entrepreneurs who live and breath Lean Startup. An MVP is not the least you can show someone to evaluate whether or not building it is a good idea; an MVP is, by it's very def...

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here is my simple advice which should save you a lot of time and money. your journey should start identifying whether or not you have a problem worth solving. Most of your issues, assumptions, solution you put forward is irrelevant until you have done this. Don't get me wrong, your idea is sound...

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First of all, focus on the product, rather than the technology. When it comes to product, you need to identify a real customer pain or problem that is being unaddressed. The best source of inspiration are problems that you face for which you cannot find a solution. To evaluate if this is a real...

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Well this totally depends what your MVP is? What's the functionality? I'd suggest something like http://www.squarespace.com/ our designers with very little technical knowledge have had great success with this. Another option if it's just for demos/feedback is to use something like http://www.in...

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Sorry to keep it short. We can speak and go through the specifics, but keep in mind that IP is the lifeblood of business valuations. In a variety of cases companies both large and small are purchased for their intellectual property and the talent . You would have to go through a market discove...

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Does it need to be in metal for a prototype? If not, do a 3d printed model and, if needed, wrap it in metal sheet/foil. There is no cheap way to do a production quality prototype.

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Think about the entire sense of the product that the consumer gets, this includes your website, what you sound like on the phone if/when they call, your logo, the packaging of your product, etc. These are all relatively small things that you could tweak that would have a disproportionally large e...

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