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1. Congrats on building a successful business. 2. It is important to look at your existing business and see what other services you can offer to the existing client base before you try to pivot the business. 3. What services do your customers use other firms for that you could bring in-house w...

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You have two questions. One is how to actually establish a price or pricing plans, the other are tactics most useful after pricing has been established. I think Laura provides some great tactics around pricing but as I read her answer, I think it addresses the tactics part less than the pricing...

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Before you weigh the pros and cons of different platforms structures it's important to think about who your customers are and how you want the business to grow. I help companies find their most profitable customers and have worked with pre-revenue to high-growth $70M+ companies in the SaaS, con...

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There are several questions/pieces of information you would want to consider to know which avenue to go down (a few highlighted below): - which platform are you going to be on-boarding and connecting students/tutors thoughts? web, mobile, hybrid or brick & mortar (includes actual phone calls etc...

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Evaluating a prospective investment requires getting to know a company over time. There are four main stages of evaluation: a) The “first read” (which can be an instant reaction to determine whether the deal matches the firm’s strategy), b) The first meeting (in which the team can be evaluate...

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