Questions

Two major health segments will be there payers and health systems, how do we perfect our consumer strategy, iterate our consumer product, and prepare for a major enterprise opportunity when we have not completed enterprise discovery calls? We need 3 more payer interviews and 3 more health system interviews? Tips on getting these done quickly?

I would focus on getting the consumer MVP done. Sounds like you already have conducted some interviews for the other two segments. If that is the case, then focus on developing a story highlighting the pain points and benefits for the payers and health system based on the interviews you have conducted so far. You can be upfront with them and let them know that you are still doing customer development especially on those two segments.


Answered 10 years ago

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