Finding Customers

with Cindy Alvarez

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Lean Customer Dev

Customer Discovery basics

Cindy Alvarez

Lean Evangelist, UX Expert, Master of Experiments

Lessons Learned

Lean Customer Dev is the practice of making sure that there is a market for your product.

Lean is quick and highly pragmatic.

Customer development is not an inoculation against failure, but it is a massive de-risker.

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