Move quickly and build a brand. Leave them a step behind trying to copy you while you define the market.
I'm working on a character line. We have copyrighted characters and multimedia featuring them...songs, videos, books. You know what else we have? Corporate sponsors. Are the wheels starting to turn? If you're a toy manufacturer, you get into the action figure business because you want to sell ...
I can answer generally because I'm not sure which NLP algorithms you are analyzing (metadata, etc). First, you must identify the target audience for your possible new offering. You may already have this. If you do, then the best way to find out what the market wants is simply to ask. Unless I...