I used to design and manage complex business processes in the large BPO industry, I'm a fan of efficiency. After I left the industry I bought an offshore service based software development and digital marketing company that was probably pretty similar to yours. Fundamentally the best answer com...
Strictly speaking, no. No one customizes anything. They say they want that, but this is a flaw in listening to users. If you watch their behavior, no one (I mean, 1/10th of 1%, at best) customizes. Now, that isn't to say mapping is good, readable, or often applicable to contexts. Aside from incr...
Building a brand takes more than a logo. With that said, consistency is key for obtaining a competitive advantage that speaks to your market for longer. I would recommend against using different styles and colors for various purposes and instead maybe avoid using in lieu of the logo use maybe ins...
Though I don't have experience in that particular market sector - I DO have experience dealing with that challenge. Every dollar you borrow increases your risk exposure so you have to factor that into your ROI. Pay careful attention to the terms of the loan (or LOC) and if at all possible your b...