The one word answer is: ask! Make it a process to systematically ask every client for referrals. Referrals from happy customers are indeed one of the best ways to generate new business. When and how to ask is a matter of taste and practice. Let me give you two examples which apply to B2B. 1. A...
You will need to weigh the situation. If it were my company, we have a Core Value of "Truth", and we have an expectation of open communication with each other and with our clients. Therefore, if it was me, by running this through our values it would be a no brainer to tell people not just what w...
I’m a Business and Life Strategist with over 20 years of consulting on Life, Government, and Business Strategies. We’ve also submitted numerous bids to government and commercial entities putting us in a unique position to provide you a tactic that should bring you the results in overcoming your ...
Great question. You should definitely not drop the idea if you think that it is worth pursuing. Just like you need the tech-founder, he needs a business founder with a dream, and the passion to make it succeed. I suggest that following: 1. Do market validation/ POC to see if the idea has potent...
It's my opinion that establishing a clear personal brand position and strengthening it in the marketplace is an asset to your employer and yourself. As long as it's not distracting you from delivering on your KPIs, and creating greater positive awareness of your relationship to the business and ...
In my experience, no entrepreneur is fully prepared for the journey they are embarking upon when they start a new business endeavor. You simply can't have everything you need before you begin this journey. Being an entrepreneur is about being resourceful, or as Paul Graham puts it, being "relentl...
We (corporate leaders) should indeed measure contribution but also engagement, innovation, adaptability and growth. Because these are "gray" or "squishy" areas, they're uncomfortable for many managers to use as metrics of performance assessment. Asking leaders who work in a metrics-based envi...
As a lifelong student, i've come to understand what sitting does to the human body. Generally-speaking, people who sit in (and thus outsource their skeletomusculature system to) chairs for extended periods of time will develop very predictable mobility issues, which leads towards a loss of physic...
The first thing I would focus on is building up a loyal audience so you have a targeted group to market to. On instagram the key when selling is to not be to overtly obvious that you are trying to sell them when you first start a page or you will end up loosing followers if they feel like they ha...