From an identity and branding standpoint, it sounds like your operations in the two states provide the same product or service to the same target demographic. Thus, they should stay as a unified brand as far as your look and feel, including logo, website, business cards, and social media. It's no...
I have lived and worked both in Dubai and Bahrain and done business and help set up branches all across the GCC - also known as the Arabian Gulf. Firstly, let me commend you on having boots on the ground in trying to sell your product in this part of the world. Its really tough to sell a softwar...
You can base your business in mostly referrals, however, if you want to grow substantially, you should use some paid advertising to boost your revenue. It all really depends on how much you want to grow and how fast. If you are alone as an architect without staff, then referrals are a good place ...
Looks like you have already defined your ideal customer; Next You need to find out where the potential students spend their time - Online & Physically - and meet them there. I'll start with the option, which I think has the most potential: and the answer is NOT online - do not underestimate the v...
Hi, I was once in such an environment. The company had an interesting way of dealing with the slowdown... they sold vacation time. Here's how it worked (and it may only help you in 2019) If you know you don't need a full complement of staff in the last weeks of the year, offer your employees ...
I've watched different companies struggle with customer acquisition, and I myself struggled with it. I doesn't matter if its a physical product, a service or an app. Attention costs a lot of money, usually more than we can afford. Paid acquisition should never be your main driver of new users, ...
Hey, This is a great question that can be answered with many answers. Simply, and as cliche as it is, it is to believe in yourself and promote your true self. Simon Sinek wrote a book called "Start with WHY" and it is about finding out WHY you do things and start with telling people why you do...
I'm a buyer and not a shopper so I've already decided I'm going to purchase before I'm in front of a salesperson. Prior to choosing to buy I ask; Do I want this? Do I need this? Can I afford it? I've already done my research and know what price is fair. What makes me say yes is based on convenie...
It would run more smoothly if there were fewer people in the communication chain HOWEVER do not connect your client direct to the developers. 1) clients will casually "remember" things that need to be added and go direct to the developers with their requests, which will cut into your margins 2) d...
Hello, thanks for ask. Well, in the Web are specialized sites for coders, developers and testers. I reccomend you the three I consider best for your searching: 1.Toptal: It matches the a good percentage of freelance developers with employers. Based on your project description, you will be matche...