Hey there; I've helped quite a few tech startups (mostly in travel & SaaS) nail down their value propositions, especially as it relates to copywriting & conversions. Just a guess, but could it be that you're focusing too much on differentiating based on your website's "features" or what it does...
Great question - I have worked on several projects relating directly to what you are describing (based on my initial understanding) including providing software interfacing for mobile/PC/TV for large-scale hardware manufacturers as well as for mobile devices connecting to sensors and translating/...
You need to be analytically strong and understand financial concepts. The basic building block is understanding time value of money, discount rates, cash flows etc. Essentially, that will be your main job, to understand a firm's value. You'll have to say more on what you know so far (educational ...
Few things to consider here, definitely would want to be looking at vesting the equity, good article on that here to get you started: http://thestartuptoolkit.com/blog/2013/02/equity-basics-vesting-cliffs-acceleration-and-exits/. I'd also be looking at a technical gun to be reviewing him from a ...
Unfortunately you have to file your taxes for every year even if you do not have any business activity as well as to comply with your state fillings and the filings for your Secretary of State. You cannot add the activity of 2 years together, there has to be a filing for every year, in this case ...
It depends on the source of the leads for the B2C. It is a very personal experience and also depends on the relationship level you have with the clients. I have clients who are very successful with a more moderate approach. We have worked out a pattern where they contact them within 5-7 business ...
What are you currently using to track conversions? Google Analytics? There are a number of ways to accomplish what you are speaking about and it will depend on how robust of a solution you desire and also what your sales cycle looks like. One simple solution is to use the Google Analytics "Mult...
The short answer is "it depends, but more than likely yes." Investing in a managed an scalable SEO strategy can be the kind of marketing effort that pays dividends slowly (but surely) over time. If the validity and value of the organic traffic you are generating is high, and these customers are...
I would suggest checking out cofounderslab.com. They have a great service with a free tier that allows to to mingle with other people interested in starting like minded businesses. Through CoFoundersLab you can actively look for people in specific regions or people with specific skills.
You should be looking at both your overall CPA from all sources and also CPA for each individual source. Your goal should be to get the most out of every dollar you're spending on your paid advertising campaigns, which means figuring out which channels give you the most ROI and putting more budge...