"Is content marketing the right direction for our ecommerce business?" Yes. It takes a lot time and work, but it can be worth every minute. It's a method of utilizing SEO: letting Google drive searchers to your website when they search for phrases related to your business. Movoto wrote a great...
This really depends on the type of e-commerce platform and the platform on which it is built. For my e-commerce clients, with less than 1,000 products, the best business plan reference book would be The Success Principles by Jack Canfield. However, you must first understand the triggers you woul...
The partnership is not likely to pan out well for either of you. Sustainable partnerships need shared visions and goals for both parties, otherwise you are in it for material reasons that can easily dissipate with any sign of trouble. Although it can be much easier and cheaper to partner while ...
I have experience working at Target where we had thousands of different SKUs for the shoes and clothing department, and also handled online orders. In my experience the best platform for integrating physical retail inventory into an e-commerce platform is using Stitch Labs. Once you set up your ...
Without some distillation - this is a rather enormous question - as you're essentially saying, other than choosing e-commerce and a particular category - what does one need to do to start a business? So, I'll choose to focus it down to what I always think is the most important thing to do at the...
It really depends on your relationship with this person, which I didn't think you mention. Do you know him and trust him? If you trust him that's fine. The only issue I see is the time zone difference, you'll just have to work it out between the two of you.
If $100/month is too much, then likely this business is in to early a life cycle stage to justify a CRM. My suggestion is you use https://Drip.com which starts at $50/month.
My first thought would be look at Facebook Marketing and really target those adverts to people who are maybe part of certain groups or in certain areas if you need them to be local. FB marketing can start from as little as £1 a day so it's a good place to try and see what happens even if you only...
Here are several: 1. What other sites did you develop? Ask for domains and the actual parts he/she worked on (i.e. design only, functionality of X, Y or Z) 2. What's your background? You're looking for someone with real experience, not someone with just a degree. You're also trying to figure ou...
The easiest pitch would be to have a base retainer (say 1000$ a month) and then % of revenue increase since the baseline. It makes it easy for them and is far compelling cause you are now a revenue cost rather than a recurring sunk cost. The typical ecomm transaction has 10-12% margins? And th...