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The idea is a very small fraction of what it takes to earn the first million. Certainly billion. What actually matters is your ability to *execute*. Entrepreneurship means "having the talent of translating opportunities into money". Or, as Alexis Ohanian of Reddit said, "entrepreneur is just F...

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As someone who is deeply involved with startup studios, here are a few hints. 1. First, calculate your optimal scale of operations. In our startup studio this was about 12-15 people core team + dedicated ceo-s for each startup experiment 2. Raise funds for the studio, for at least 12-18 months. Y...

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The total addressable market is a function of the app's value proposition itself. Given that photos and messaging are now simply core features of pretty much any mobile-native application, you could cite every mobile user as your potential TAM. Anyone telling you that TAM is a useful point fo...

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Here are some tricks that work for me: + Laser the audience so that they are the best fit for the offer. Using interests, age, location, etc. or you will just flush money down the toilet. + Make sure ad images & copy match the landing page style so it feels seamless as visitors click thru + Op...

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This is a very important issue. Vesting and commitment should be decided upfront and in consensus. While I could tell you my experiences with founders, I would encourage you to first read this two posts on vesting: http://www.feld.com/archives/2005/05/term-sheet-vesting.html http://www.naffzig...

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That's usually the case with early start-up entrepreneurs wherein every one struggles to create a "Happy Equity Index" to be able to decide the right proportion of equity division. In your case, it seems there are too many stakeholders with diverse contribution to the business. Hence, all of yo...

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Let me tell you what you need to do. Let me give you the magic pill if you will. Take Action. Make a landing page, then...don't stop no matter what. Start posting to LinkedIn, Facebook, everywhere, send emails to your friends, your connections, everybody and get them to go to the landing page and...

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I have some experience in the past promoting my own services, apps,etc on Twitter. I've been able to build up a pretty good following of around 84.8K followers at the moment. I'm not bragging though because I know a lot of those followers are not targeted because of some mistakes I've done before...

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