You should have a proof metric - market traction, market proof, proof that they are not wasting their time on your site with half-baked ideas. You should also have some way to show that there has investigation and transparency into the crowdfunders. Try a group with vetting services like http://c...
Are you targeting new businesses? Try acquiring a list of all new business license applicants. Do you have a budget for radio? Try news talk radio stations in your markets. Also try targeted news feed ads with Facebook and LinkedIn if that isn't already part of our PPC plan.
Quickest way to keep your content is to use the same inbound strategy you have had success with but "pay to play" use a small budget and you can start with $5 on most ad networks Facebook might actually be a good spot as you can target the fans of your industry magazines and your great promotiona...
There is a thing called big data and small data and you gather these type of demographic information from research on competition, neighborhood demographics, lifestyle, family routines in and out of a home, sometimes jargon and slang can be key identifiers of niche groups, there is no single way ...
Divide your task in multiple steps. Then tackle each one individually. First, think on how the industry (in your case professional studio rental, but also production agency) is developing in the next years. Think of the context, competitors, new technologies (in video production - AI generated ...
If retention and monetization rates are healthy, and you want to focus on acquisition, I would go with the following: - Niche or vertical focused landing pages on your website, to build and grow a list of emails/phone numbers for your sales team. - An Adwords search campaign targeted at your co...
I work extensively in the healthcare market. In particular I have quite a bit of experience marketing to MDs and other healthcare providers. And in my experience - that audience is not likely to be reached via social media. Medical professionals (particularly MDs) are mainly offline. Online bus...
It's easy to get hung up on the word "strategy." There's no magic in it: a GTM strategy is just a documented set of decisions and a plan. It's words on paper, and the purpose of it is nothing more than alignment. To hit your sales, revenue, and margin targets, you've gotta get and keep everyone...
Essentially, you need to have clearer opt ins and make it very clear what you want to store and collect the users data for. So, as long as you can get people to opt in, you don't have a problem but if you can't it can affect everything dependent on the data you need.
I'll give you some generalized advice from what you've provided but first I need to explain some of the reasons why this is tough for anyone to answer... First, without knowing how many customers you already have it's tough to strategize a 100% increase. If you have 1 customer, it's different th...