Well, when you have viral marketing, then it helps to spread the word about your business like wildfire on it's own. It's a self-perpetuating loop. So rather than you paying for advertisements, people will share your content or tool or something else because it's so cool or does something valua...
The way we usually do it it: Objective A,B,C. Action A, Result A, Action B, Result B. You want to make sure you're clear about your objectives and the client knows what success will look like weeks/months from now. Simple Headers and bullet-points are enough. This is a good example of really simp...
Those updates are great because it made white hat SEO guys focus on what we know it always worked in the long term and elimiated the competition that tried to get in front with fast black hat tactiques.
You mentioned they were a new client. What type of company are you? With that info we could help more. “However, they have also produced hundreds of copy-written material on their blog that are replicated all over the web ( other dental sites mostly.. ). Some of the content has been taken direct...
We work with one of the big cruise sites in the UK and it's all about making the site deserve to rank higher by continually improving the site via design & content. Google wants to rank popular sites so you need to (as Simon points out) figure out ways of getting influential sites to talk about y...
It is based on rankings. So if yesterday I was in position 1 and today I am in position 4, there will be a red minus 3 symbol.
If you are going cold market the best way I have found is looking for a niche where there are good solid companies on page two - five that have poor onsite SEO and/or site design. Connect with them.
Successful SEO depends on two things: The amount of time the SEO has to invest (which often correlates to your budget) and the skills of the SEO doing the work. Without those two things, it's difficult to answer question number one. SEO, and digital marketing, in general, require a lot of skill...
1) CloudFlare is flakey. If you're attempting to manage SEO, avoid using CloudFlare or any tech which lives between your Website + your visitors. 2) Squarespace allows very little SEO control. Switch to WordPress, if you're running a business you'll be working on for years.
Not sure about order management, but you should check out seopanel.in - it's a free, open source SEO management dashboard that you can setup on your own hosting. It's not very user-friendly, need to get used to it but it does track everything nicely. Depending on how you want to manage your ord...