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Don't ask yourself multiple questions. Ask a potential customer ONE question: "Will you give me $10 or 10 minutes to be on my early access list for a product XYZ that solves your pain ABC?" This tells you a few things: 1) Is there an identifiable customer and do you know what they look like and...

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It's never too early to bring in experienced people. At an early stage company you're operating with limited resources and you can't afford to waste time making other people's mistakes again. Bring in experienced people as soon as possible. If you think you can't afford them, try to find peopl...

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It sounds like you have a wound care physical product? Is that correct? Who will b the end user? Nurses in home health? Hospital nurses and general and trauma surgeons? Who buys products for these end users? Cmo of large health systems? Ultimately, you may need to consider cardinal health, M...

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I've lead the marketing team for 3 VC funded startups that all successfully acquired customers en mass, but along the way I've certainly observed a fair share of startups that failed due to inability to acquire customers fast enough. Here are some common reasons startups fail: 1. They incorrectl...

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A generalized question can only get a generalized answer. The most significant accomplishment is validating that the product you have built is a fit with your target market. This is demonstrated primarily by engagement (the people who sign-up or who previously visited, continue to return) and...

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Sarah is correct here. Becoming an influencer or authority in any area takes time and dedication, is not something you can typically leverage over night. My suggestions to you is stick to a hyper targeted niche, narrow down your vision and scale back all efforts to the most minimal most targete...

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I've worked with VA's hired directly through Elance/Upwork, a Zirtual assistant for about a year, TaskRabbits on occasion, as well as FancyHands. FancyHands has become my go-to VA service, having delegated over 1000 tasks to them to-date. The most important question in my mind is why would I us...

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Hi, First of all, well done for all the amazing things that you've already done. This in itself is already a great achievement. You are correct about the processes that you need to do and if I understand your question, you want to know how you can recruit the relevant professional with a limite...

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Separate patents required to be filed for each country where the protection is required. It is something with which the business esteem is connected. Insuring the intellectual property is also a common norm since it is an asset. One of the quintessential business components is to have IP protecti...

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Hi, I have helped many startups and it is true that you should research an idea - well done for this - not everyone does it or does it well enough. Do you start with the problem you are trying to solve (or pain or need or desire)? It depends of course if you are looking at B2C or B2B solutions ...

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