Are you doing 'maker classes' for kids, or are you making and selling toys that help them learn on their own? If you're doing classes, the only way to sustainably scale up is to make sure that a majority of your classes are using digital maker tools, instead of physical ones. For instance, usin...
I'm using Teachable.com and so far I really like it. I'm producing a course on "How to get massive amounts of free PR" that I will be launching in March 2018.
It seems you're asking two different questions: 1. What is the importance of demographics? 2. What are the pain points in building facial recognition into a retail transaction? To answer the first, demographics inform what products are being sold, who gets what promotion, what to start and st...
Listen to my interview with exit strategist Jock Purtle of Digital Exits here (no opt-in, simple download): https://www.mediafire.com/file/ufbe877j6qupun6/JockPurtleInterview.mp3
The easiest answer to this is something a mentor told me a few years ago when I was working on a niche app....she said "do you honestly feel like you could be passionate about this for the next 10 years"? That may not sound like it's relevant but it is...honestly that's the only thing that matter...
I would highly recommend connecting with someone who has experience here to shorten your learning curve if this is not what you do. For our agency, we spent a lot of time & money outlining and creating the infrastructure which now is mainly on autopilot for our outbound strategy. For example, w...
Lead generation or in more specific form, prospect building is done by almost all companies in some form or the other. The traditional approach of lead generation is rapidly going through a transitioning stage. The need of the hour is to be smart and gain competitive advantage by utilizing “Time ...
Here are some ways to get more customers: 1. Start by reaching out to your friends who own businesses and ask to doncome consulting work for them in exchange for case studies. You need to show credibility to give people a reason to trust you and work with you. 2. Create content. Either document...
Great question for anyone who has a newly published book and would like to hit the speaking circuit. I was once in the same boat and here is what I would suggest as the fastest and most effective method to getting your speaking engagements. You must be active on social media. You should give a...
The best way is to begin with friends and colleagues, and then LinkedIn will suggest hundreds of people who you probably know or know of. LinkedIn is a place for people to interact, so don’t be afraid of shooting someone more experienced than you a message for some advice. It might help you more ...