Thank you for asking your question here on Clarity. The healthy discussion will also benefit many members of the community. The first company that I built and successfully sold, a BBS turned ISP (aka "Internet Service Provider", more here: http://www.linkedin.com/in/exitcoach), was indeed a "rad...
At Gun.io we're about to replace our legacy home-grown system for these items with Hubspot. So far we are happy with it. It doesn't do _everything_ but it does enough and it's easy enough to use for non-technical staff. We got it up and running with about a month of dedicated work, mostly on deve...
Tricky. Likely many email addresses are dead + others have forgotten your name + why they subscribed. Your steps. 1) Clean your list. 2) Place a link at top of each message that says. Report this message as spam, which then connects to a non-interactive, instant unsubscribe mechanism. This ...
Hi, I'm Stephanie and I've helped people like you for over two decades. ALWAYS register, trademark, copyright, etc. your brand as well as your real full name. One of the clients I worked with literally became famous overnight after a national TV appearance, and someone dishonest had bought her ...
First I would try to figure out why your conversion is not great. Also a level deeper finding out what a normal conversion rate in your market actually looks like. There are markets that have naturally low conversion rates - are you sure that yours is below market standard? If yes - this would ...
At first you should add Trust Seals if you haven't already. The next thing to do is get a few Instagram influencers to promote your product. User Generated Content (UGC) is a great trust builder. You should generate UGC from your retargeting campaigns as well. Also if I may ask why are you not ru...
Good question Brian. I am always a fan of a free trials or even better, the free tier. The later you have to watch out as you could be stuck a situation where you can't convert people to the higher tiers, but all in all what you are trying to do is show people the value your product provides and ...
I think push vs in-app are two different things, like email and telephone call. Push reaches people who are not using your app, but require OS-level permission. In-app gives you much more flexibility but they only reach people who are using your app (obviously!). As to whether in-house or extern...
We have an overlapping but non-competing interest in this area. What I'd recommend is ... skip the books or guides on Google AdWords or the Bing equivalent. You've already read enough, and your question is framed with enough specific detail that you're obviously no slouch and probably past the ...
This is hard to answer without knowing the size of company you are targeting...